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Author Tips - eBook Newsletter

Knowledge Download Author Tips

If you don’t know how to build an ebook selling website, and don’t want to learn, you can use the easy software from Knowledge Download. Go to the section on Publishing Your eBook to learn more.

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Feel free to forward this to your friends and colleagues, or suggest they subscribe to Author Tips themselves. Or they can send a blank email to .

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In this issue:

Commentary
Articles
Favorite Web Site of The Week
Links

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It has been a wild couple of weeks. The last email I sent you was 3 weeks ago. My apologies.

There is a lot going on in the world as you know. It’s amazing to have an online business and try to correlate various events with what happens on your web site and with your orders.

For Knowledge Download, last week showed a dip in visits, in spite of gaining higher rankings in the search engines and having over 100 pages of free content to offer up. What caused it?

I believe for the United States anyway it was our Tuesday elections.

Regardless, traffic is way up now the elections are over. And so are orders.

It’s very pleasing to see new ebook authors from various real world industries go forward to try to help people learn.

The downside is how long it seems to take to get an ebook website built and marketed by our authors.

Which brings me to our feature articles this week.

Writing a book or ebook is one thing. Marketing and selling it is yet another. For our KD authors, you have to get out and market your product.

Whether you are writing fiction or non-fiction, this article will help you get a better picture of what is involved and needed.

http://www.knowledge-download.com/ebook-article-nov43.html

We have many people inquiring about writing ebooks who are interested in fiction. While Knowledge Download was initially conceived for non-fiction, due to strong request, we began to post articles for the fiction writer.

If you are a fiction writer, then you should love this one about character development.

http://www.knowledge-download.com/ebook-article-nov42.htm


Many of our authors are working on their websites and often send me questions about optimizing their ebook website for high search rankings. While we published this article many issues ago in Author Tips, here is an excellent piece in regards to marketing through search engines. I felt it was timely to remind you of it again.

http://www.knowledge-download.com/sekeywordsart38.html

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Question:

I have a small book already published in hard cover but now out of print comprising mainly simple graphic pictures.

I have converted it to a Power Point presentation.

Questions
1. Do you recommend marketing it directly from my own site or through a well-known outlet like Amazon?
2. Is there any protection against pirated copies being made?

Thanks

Maurice

Answer:

In answer to your question, as far as marketing, it is highly recommended to market your ebook wherever you can, however you can. Not all at the same time of course. In so far as web sites go, if you can get it up on Amazon, you should do that. But, I would also suggest you have your own website.

Here's why:

If you try to drive your users to Amazon, they will likely get distracted from buying your ebook and/or lured into buying other ones, perhaps forgetting about yours.

Let the Amazon tools sell your ebook to their audience. Build your own ebook website. Drive your users there via your marketing (email, ads, announcements, articles etc.)

As far protection in PowerPoint, I do believe there are two levels of password protection in PowerPoint. I don't use it often enough to say for sure. However I do use Word and Excel enough and they both have 2 levels of protection. But realize, that protection is fairly limited.

If it is the photos you want to protect I might suggest using PDF, as it has some pretty strong encryption and can completely secure the photos from copy/paste functions.

I hope that helps!


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Favorite Web Site Of The Week

This guy really “gets it” when it comes to the web, websites, link popularity and search engine optimization. Since we’ve had so many inquiries lately on this topic, I thought I’d share with you one of my fav’s! Lots of great tips and actionable suggestions.

http://www.ericward.com/linkmensch/

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If you would be interested in trading links with Knowledge Download, send me an email (address below).

That’s it for this week. I hope you are enjoying Author Tips. If you have any feedback, suggestions or would like some free publicity, send it to me and we’ll print your question or comment and website or email address.

My best regards,

Skip

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Links

The main web site at knowledge-download

Our e-book writing articles

Learn about producing your ebook

Learn about publishing your ebook

Order your ebook website software and service

If you have any feedback for us, please send to . Send me feedback and I’ll publish it along with your URL in the next edition. (Can you say - free publicity?)

See you next week!

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